THUNDER ON THE PRAIRIE
The next crown jewel of dirt racing
A NASCAR-caliber facility with a dirt-racing soul — built for the hardcore fan and the family who has never been to a race in their life.
TULSA, OKLAHOMA
A NASCAR-caliber facility with a dirt-racing soul — built for the hardcore fan and the family who has never been to a race in their life.
Great tracks are closing. Not because the sport is dying — the racing has never been better — but because the buildings around it were never built for a modern fan. We are fixing four things at once.
Clean, modern, and built to last. Covered stadium seating, real food, real restrooms, suites, and a three-story media tower — the standard a major-league sport should have had all along.
Minutes from the city, not an hour past it. Most destination tracks ask fans to drive into the middle of nowhere. This one sits on a major interstate corridor inside a metro of more than a million people.
Open seven days, not forty nights. A full-service restaurant overlooking the track, go-kart racing, iRacing simulators, live music, a campground, and a fan pavilion — a place to go on a Tuesday.
Marketed like it matters. Digital ticketing, season passes, an app that runs your night, and a promotional effort the sport has never had behind it.
A place to develop the next generation of Oklahoma racers
A high-banked clay oval built to the Perth Motorplex template — the best-designed dirt track in the world. Weekly racing for the faithful. National touring events. Concerts, monster trucks, motocross and fairs on the nights the engines are quiet. And a hero race with a purse that will bring the whole sport to Oklahoma.
Oklahoma has always been a racing state. We intend to wake it up.
Drivers, fans, sponsors, partners — tell us who you are and we will keep you posted as this comes together.
Keep me posted Partnership inquiries